Formulas That Work As Hard As You Do
The ‘do it all’ generation are experiencing sensory and schedule overload like never before. The result — anxiety is the #1 leading mental health disorder in America, 55% are stressed, 1 in 4 have insomnia symptoms, gut health issues are on the rise, metabolic declines, increases in hormone imbalances, increases in infertility, over stimulation, and lack of sex drive. As mothers and career women, we know the feeling and needed an effective, yet non-pharmaceutical, solution to optimize our mind, body, mood, and sleep. We created Juna's powerful active botanical blends to help women, like us, show up everyday as the best version of themselves.
The Women Behind The Brand
Juna was founded by Jewel Zimmer and Taylor Lamb, two mothers who came together through a shared belief that wellness should address root causes, not just symptoms.
Like many people, we found ourselves navigating persistent health concerns while repeatedly encountering quick fixes and solutions that failed to create lasting change. As founders and mothers, we experienced firsthand how difficult it can be to find wellness products that feel both effective and trustworthy.
Jewel, a former chef, brings deep expertise in functional foods, plant therapeutics, brain health, and the microbiome. She studied the microbiome at Stanford and is a certified Brain Health Coach through the Amen Clinics. Taylor studied Medicinal Plants at Cornell University and has long advocated for preventative wellness practices that support long-term health and balance.
Together, we created Juna to offer science-backed, plant-powered supplements designed to support mind, body, mood, and sleep without unnecessary additives or compromises. Every product is third-party tested, thoughtfully sourced, and transparently labeled because trust is foundational to wellness.
We are looking to redefine the wellness space by creating effective, natural solutions that integrate seamlessly into everyday life. By blending science with the power of plants our products support consistency, taste great, and deliver real results. Our goal is simple: to help people feel better, more supported, and empowered in their health every day.
Our Mission
Juna’s mission is simple yet powerful: to help people feel better through the power of plants, science, and preventative care.
We believe wellness should be science-backed rather than trend-driven, focused on root causes rather than symptoms, respectful of female physiology, easy to integrate into real life, and supportive instead of overwhelming.
Every product we create is designed to support long-term health foundations while fitting into the rhythms of everyday life.
Trust and Transparency
From the very beginning, trust was non-negotiable.
The supplement industry is filled with proprietary blends that hide dosages, artificial flavors and fillers, under-dosed formulas that do not deliver results, and labels that overpromise and underdeliver.
Juna committed early on to radical transparency and ingredient integrity.
Every Juna product is third-party tested, made in the United States, non-GMO, free from unnecessary additives, free from artificial flavors, 0g of sugar, and clearly labeled with evidence-based dosing.
There are no mystery blends, no marketing tricks, and no shortcuts.
We believe our community deserves to know not only what they are taking, but why, and how each ingredient supports their health.
Our Approach
At Juna, we believe wellness should be effective, enjoyable, and sustainable.
Scientific efficacy is essential, but it is not enough on its own. Consistency is where transformation happens, and consistency depends on experience.
Our products are formulated at the intersection of evidence-based science, sensory experience, and daily ritual.
Drawing from backgrounds in brain health, microbiome research, medicinal plants, design, and culinary arts, we create supplements that feel good to take, beautiful on your counter, easy to incorporate into daily routines, and supportive rather than demanding.
When wellness feels like a ritual you look forward to, it becomes sustainable.
The Juna Community’s Impact
1% of every Juna purchase is donated to a nonprofit of your choice. Checkout the Impact the Juna community is making below
Girl’s empowerment inc.
Girls Inc.
Fund an enriching STEM summer camp for 2 middle school youth
91% Funded
Funded 3 Times so far Learn More
Reforestation
One tree Planted
Fund the Planting of 250 trees
26% Funded
Funded 3 Times So far Learn More
Breast cancer support
The Fondle Project
Fund acupuncture appointments for 3 women with breast cancer
78% Funded
Funded 4 Times so far Learn More
Supporting survivors
Everfree
Fund a week of emergency shelter for 10 human trafficking survivors
55% Funded
Funded 5 Times so far Learn More
